Table 1 Purpose and examples of cognitive interview questions
From: Using cognitive interviews to improve a measure of organizational readiness for implementation
Purpose of Interview Question | Example of Interview Questions |
|---|---|
Identify cognitive processes used for answering items. Determine if similar items are perceived as being redundant. | Tell me what you were thinking as you read this question |
Identify if items are confusing or straight forward. | How easy/difficult did you find this question to answer? Why do you say that? |
Determine suggestions for wording changes or re-phrasing a question. | How could the question be improved? |
Explore the meaning of specific words or phrases and determine if items are culturally appropriate. | What does the term ____ mean to you? |