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Table 2 Qualitative results: frequency of recurrent key issues for donors and non-donors

From: Promoting the propensity for blood donation through the understanding of its determinants

Donors Non-donors
The donation is … Frequency The donation is … Frequency
 a personal responsibility 11 … a personal responsibility 10
 a form of altruism 9 … a form of altruism 9
 a moral obligation 6 … a moral obligation 3
The donor is a person … Frequency The donor is a person … Frequency
 with a healthy lifestyle 7 ...fear 13
 altruistic 6 ...with a healthy lifestyle 6
 responsible 2 ...altruistic 4
   ...responsible 3
   ...courageous 2
Motivations to donate Frequency Motivations not to donate Frequency
personal values 7 Fear 8
to help friends/family members 6 Requisites to donate 3
external influences 2 Transparency 2
   Interest 2