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Table 2 Themes and sub-themes

From: Invitations and incentives: a qualitative study of behavioral nudges for primary care screenings in Armenia

Themes

Sub-themes

Theme 1: The decision to attend screening is more likely with greater perceived need for screening

Prioritizing one’s health

Underestimating the harmful consequences of hypertension and diabetes

Believing hypertension can and should be prevented or managed

Feeling cared for and being reminded of preventative screening benefits after receiving invitations

Theme 2: The decision to attend screening is more likely with greater perceived utility of and access to screenings.

Seeking information on disease status and management

Trusting the health system

Being reminded of information to be gained in screening and increasing trust in the health system after receiving invitations

Theme 3: External motivators increase the likelihood of following through with the decision to screen

Being reminded to attend screenings despite time costs after receiving invitations

In groups 3 and 4, being motivated to screen due to receiving vouchers as a form of assistance