COM-B Model Component | Definition | Example | |
---|---|---|---|
Capability | Physical | Physical skill | Having the ability to deliver tobacco cessation support with a flipbook |
Psychological | Capacity to engage in necessary thought processes – comprehension/reasoning | Having appropriate knowledge of TB or tobacco to provide cessation support | |
Opportunity | Physical | Opportunity afforded by environment | Having a suitable location for cessation counselling |
Social | Opportunity afforded by the cultural milieu dictating how one thinks about things, e.g. the words/concepts that make up language | Feeling able to talk about tobacco use with women as well as men, regardless of cultural taboos | |
Motivation | Reflective | Reflective processes involving evaluations and plans | Reflecting on interaction with patients and identifying ways to deliver cessation messages so they are respond to the realities of patients’ lives. |
Automatic | Automatic processes involving emotions and impulses arising from associative learning and/or innate dispositions | Wanting to deliver tobacco cessation support because as a health worker, one should help people become healthy |