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Table 2 Characteristics of pharmaceutical promotion

From: The attitude and acceptability towards medical promotional tools and their influence on physicians’ prescribing practices in Jordan and Iraq: a cross-sectional study

Variable Overall Jordan Iraq P-value
How many times do MRs visit you for drug promotions?
 Daily 117 (14.6%) 11 (2.7%) 106 (26.5%) 0.000
 One time per week 248 (31.0%) 135 (33.7%) 113 (28.2%)
 2 – 3 times per week 209 (26.1%) 133 (33.2%) 76 (19.0%)
 2 times per month 135 (16.9%) 51 (12.7%) 84 (21.0%)
 Occasionally 85 (10.6%) 64 (16.0%) 21 (5.3%)
 Nevera 7 (0.9%) 7 (1.7%) 0
What is the length of the discussion during their drug promotion (in minutes): (n= 799)
 Less than or equal to 10 minutes 378 (47.2%) 172 (42.9%) 206 (51.5%) 0.019
 11 – 20 minutes 370 (46.2%) 195 (48.6%) 175 (43.8%)
 More than or equal to 21 minutes 51 (6.4%) 32 (8.0%) 19 (4.8%)
What are the promotional methods used by MRs during their visits? (more than one answer could be chosen)
 Face-to-face visits 613 (76.5%) 281 (70.1%) 332 (83.0%) 0.000
 Using brochures and stickers 330 (41.1%) 192 (47.9%) 138 (34.6%) 0.000
 Using medical samples 421 (52.6%) 202 (50.4%) 219 (54.8%) 0.229
 Using electronic materials 165 (20.6%) 74 (18.5%) 91 (22.8%) 0.133
 Referring to different articles 114 (14.1%) 76 (19.0%) 38 (9.6%) 0.000
 Participating in new product launches 105 (13.1%) 44 (11.0%) 61 (15.3%) 0.073
 Participating in company cycle meetings 75 (9.4%) 43 (10.7%) 32 (8.0%) 0.186
  1. aFisher test was applied