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Table 9 In-depth interview topic guide (qualitative survey)

From: Promoting the propensity for blood donation through the understanding of its determinants

Donors

 ▪ Tell me about the blood donation phenomenon.

 ▪ Strengths and weaknesses of the blood donation phenomenon.

 ▪ What are the characteristics that a blood donor should possess?

 ▪ Motivations, experiences and satisfaction with donations.

 ▪ Tell me about your latest experience as a blood donor.

 ▪ Service quality and blood donation. What are the key quality aspects for donors?

 ▪ Are you informed about blood donation initiatives? What means of communication should be used to promote donation?

Non donors

 ▪ Tell me about the donation phenomenon.

 ▪ Strengths and weaknesses of the blood donation phenomenon.

 ▪ What are the characteristics that a blood donor should possess?

 ▪ The obstacles, pitfalls and shortcomings with donations.

 ▪ Service quality and blood donation. What should be the key quality aspects for donors?

 ▪ Are you informed about blood donation initiatives? What means of communication should be used to promote donation?