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Table 1 Descriptive statistics

From: A comparison of health communication effectiveness and the improvement of management strategies: taking two Chinese traditional medicine hospitals’ WeChat public accounts as examples

WeChat public account

Number of posts

Updates

Update interval (days)

Mean interval

Jiangxi Provincial Hospital of Traditional Chinese Medicine

66

37

1–3

1.1

Zhejiang Provincial Hospital of Traditional Chinese Medicine

17

7

1–15

6