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Table 1 Final coding categories

From: How online sexual health services could work; generating theory to support development

Coding category Sub-codes Link to theory of change diagram
Changing user-provider relationships • User empowerment/disempowerment
• New opportunities for technology mediated support
• Creating expectations of an online retail service within public sector
• Loss of face to face contact
• Changes in user options and responsibilities
• Expectations of provider driven, technology mediated contact
• Targeting the online service beyond the autonomous consumer
Impact on clinics • Change to clinic systems
• Changes to interaction between sexual health services
• Changes to clinic staffing
• New patterns of service use
• Changes in clinic processes, staff training
• Potential for linking development of clinic based and online services
Impact on STIs at population level • Increased STI testing
• Changes in sexual behaviour
• Changes in access to sexual health promotion
• Changes in access to services between different population groups
• Reduced STI transmission in the population
Changes in cost of service provision across the whole sexual health economy • Changes in cost per test
• Changes in demand triggered by online service including creation of inappropriate demand
• Movement between services/dual use
• Changes to clinic capacity
• More cost effective sexual health services