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Table 3 Recruiting materials readability statistics for the ABCD Obesity, Math Model and WATCH Study

From: A recruiting failure turned success

  ABCD Obesity Math Model WATCH Study
Number of words 2127 1439 859
Number of A4 pages 5 3 2
Words per sentence 19.1 17.9 12.8
Number of paragraphs 96 66 53
Passive sentences 26% 31% 17%
Flesch reading easea 50.1 45 66.3
Flesch-kincaid grade levelb 10.9 11.3 7.1
  1. a Text is rated on a 100-point scale. The higher the score, the easier it is to understand [16]
  2. bText is rated on a school grade level [16]