Table 3 Rates of message recall by message and outcome type

Mean number of messages received per week by participants belonging to any listserv.

Recall content of study message (coded open ended question) among those that could recall content

“Fake”/Distractor topic recalled when study topic was recalled

Correct recall of study message by prompting or by open ended response among participants who recall receiving any message

Correct recall of study message by prompting or by open ended response, over all participants interviewed